What better way to kickstart a well-balanced breakfast, than with a bowl full of fiber-rich cereal that is not only fun, but delicious. Broadus Foods, along with Post Consumer Brands are set to release Snoop Cereal to the market in three exciting flavors: Snoop Cereal Fruity Hoopz with Marshmallows, Snoop Cereal Cinnamon Toasteez, and Snoop Cereal Frosted Drizzlers.
Snoop Cereal’s will feature flavorful notes with a line-up of characters which includes Roxy and Mr. Polar Bear, Hercules, Captain Ace, and Max. In addition to the colorful design, each box will include inspiration and games that’s sure to keep the mind entertained.
The partnership is a collaboration with hip-hop icons Calvin “Snoop Dogg” Broadus and the Ice Cream Man himself, Percy “Master P” Miller for Broadus Foods, and Post Consumer Brands. Post Consumer Brands, known as one of the Nation’s leaders of breakfast products, will produce Snoop Cereal, along with research and logistics. Broadus Foods will use their ingenuity and marketing savvy to market and promote the brand. A match made in heaven, if you ask me.
The new Kings of the Breakfast Cereal market have arrived and are ready to plant the stake in the ground as the first African American owned breakfast food brands. The Broadus Foods brand will donate a portion of the proceeds from each box to various charities that specialize in food insecurity and homelessness. Scheduled to hit grocery store shelves on the 15th of July, Broadus Foods and Post Consumer Brands are proud to present Snoop Cereal. The mission of building economic empowerment and diversity to grocery stores in minority communities is a commitment that Broadus Foods and Post Consumer Brands share.
Percy “Master P” Miller shared, “We want to make sure kids and kids at heart can have a champion’s breakfast. Our motto is the more we make the more we give. I grew up on WIC, and I am honored and humbled to now own a company with Snoop that can service underprivileged families. Partnering with Post Consumer Brands made sense with our common mission to build economic empowerment and to add diversity to grocery stores with Black-owned breakfast food.”
Via Post Holdings, Inc.
