Thursday, July 4, 2024
SKIMS, ProMediaBank
Business CornerFashion

Kim Kardashian, Jens Grede, and Emma Grede’s SKIMS brand on pace to reach $4 billion valuation

In just over 4 years, SKIMS has surpassed market expectations with an expeted valuation to reach over $4 million. Just two words, simply amazing! British fashion designer and businesswoman, Emma Grede, Jens Grede, and entertainment Icon Kim Kardashian are well on their way to perhaps the biggest shapewear brand, ever.

As with any thriving enterprise, securing assets and capital can be challenging; however, the SKIMS model has proven to be one of success.   Currently, the brand is amid a fundraising round that looks promising to produce an over $4 billion valuation. Not bad, huh!

Since September 2019, SKIMS has yielded a steady increase from round to round and now finds itself in position to go public in the next year, analyst project.

SKIMS shapewear is for everyone! From sizes XXS to 5XL, SKIMS offers a variety of comfortable clothes in a collection that includes undergarments, hoodies, lounge wear, dresses, and bodysuits. Available in shades to complement the skin tone, SKIMS is on to a winning recipe that simply feels good – looks good.

SKIMS ‘unbelievable popularity can be attributed to their mission of inclusivity and focus on body positivity.  While the Kardashians, along with Kylie Jenner have been the drive behind the influencer marketing of the brand, A-list celebrities from Ice Spice to Heidi Klum have appeared in SKIMS campaigns across several platforms. In 2022, SKIMS was named in TIME’s List of 100 Most Influential Companies.

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Lamont Renzo Bracy
the authorLamont Renzo Bracy
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Lamont Curtis Bracy, professionally known as “Renzo” is an American author, record executive, entrepreneur, and media proprietor. Renzo is an award winning journalist and author known for creating some of the most intriguing reads on topics ranging from world views, humanitarian, socio economic, and entertainment. From contributing to the Huffington Post, Medium, and many local news organizations, Mr. Bracy has become known as an authority amongst his peers. Today, Renzo operates in an array of conglomerates as either an executive or strategic advisor for numerous fortune 500 companies. As of recently, Renzo was named as Chief Marketing and PR Director for Kandiid (Kandiid App).